| Tell us about your company: |
| EAUSO VERT is a female and Latin-owned luxury fragrance brand developing clean yet complex perfumery for the next generation of scent enthusiasts—fragrance lovers seeking well-layered creations that are cruelty-free, transparent, and able to fit seamlessly into their collection regardless of gender. |
| What inspired you to start your business? |
| The lack of representation within the fine fragrance category as well as the challenge in finding a clean but also complex fragrance offering. |
| What are your proudest achievements so far? |
| – In 2023, we won the Allure Best of Beauty Award for Best Floral Fragrance (a non-clean category) for our perfume, PURPLE NOON. – That same year, we won a Beauty Independent Beacon Award for Best Product Launch within the fragrance category for our second-best seller, VANILLA EMBERS. – In 2024, we were named a finalist for Best Indie Scent by CEW for one of our more recent launches, FRUTO OSCURO, a fragrance inspired by my Latin heritage. – Our focus on the brand’s positioning within the luxury space, launching with retail partners such as Bergdorf Goodman, Moda Operandi, Twisted Lily, FWRD, and other independent stockists. |
| What advice do you have for aspiring entrepreneurs: |
| Don’t wait for perfection, launch and learn as you go. |
| Please share a memory or thought about your alma mater: |
| I developed the vision for this brand while at Marshall. One of my favorite memories is building out the business plan for EAUSO VERT as part of a group project in Diane Badame’s marketing class. With the help of my peers, I was able to bring this brand to life and ultimately received the highest score across our entire class. |
Alumni Emporium 