Category: Beauty + Wellness
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Meet USC alum Karan Kanchan, Founder of Equilibrium by Vayu Technology
Tell us about your company: Democratizing musculoskeletal health, wellness, and fitness solutions to optimize performance, prevent injuries, and accelerate recovery for everyone. What inspired you to start your business? From athlete to engineer, I turned my injury experience into innovative solutions for improving human movement. What are your proudest achievements so far? Ability to empower…
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Meet MSU alum Allison Zaluski, Founder of Re-Route
Tell us about your company: Re-Route is a holistic wellness brand I founded to make emotional well-being more approachable, natural, and empowering. Our first product, In Its Tracks, is the original all-natural hard sour candy infused with adaptogens and vitamin D. It’s designed to engage the senses and help people pause and recenter when life…
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Meet UCLA alum Jen Yu, Co-Founder Jaxon Lane
Tell us about your company: We’re a California-based husband and wife team. We started Jaxon Lane because Alex was always stealing Jen’s skincare products. Our recipe for success: clinically tested actives + age-old Korean skincare ingredients, formulated with elite dermatologists. Our first product, the Bro Mask, is a celebrity favorite, and loved by guys like Nick…
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Meet Northwestern and U of Wisconsin alum Eli Mash, Founder of Mákor Coffee
Tell us about your company: Màkor Coffee is an organic coffee brand built around a simple idea: make your daily coffee do more. Our signature Moments Blend combines high-quality organic Arabica coffee with organic cacao and a small blend of whole-food ingredients like turmeric, Ceylon cinnamon, ginger, chaga, and cayenne. It’s designed for people who…
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Meet USC alum: Christy Moody, Founder Soleil Sunwear
Tell us about your company: Soleil Sunwear is a line of super stylish and comfortable sun protective apparel and accessories for women. Everything is designed and made in Los Angeles. What inspired you to start your business? Even though I had been a faithful sunscreen wearer for decades I started seeing changes in my skin…
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Meet UC Irvine and Loyola Marymount University alum: Staci DePatie, Founder GLUKI
Tell us about your company: GLUKI Inc., which is an AI companion MedTech app designed to support children and families living with type 1 diabetes. Through a gamified and engaging platform, GLUKI brings comfort, education, and connection into everyday life. The experience extends beyond the app with a companion plushie and additional comfort tools, all…
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Meet USC alum Tanya Gonzalez, Founder EAUSO VERT
Tell us about your company: EAUSO VERT is a female and Latin-owned luxury fragrance brand developing clean yet complex perfumery for the next generation of scent enthusiasts—fragrance lovers seeking well-layered creations that are cruelty-free, transparent, and able to fit seamlessly into their collection regardless of gender. What inspired you to start your business? The lack…
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Meet USC alum Naecha Roberts, Founder of Barlou
Tell us about your company: BarLou is a self-care fragrance brand that celebrates who you are as you evolve in motion. Rooted in scent, sound, and storytelling, each product invites you to play, explore, and expand the definition of yourself. Inspired by my grandparents and my mother, BarLou was built with care, intention, and trust…
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Meet UCSB & UCLA alum: Ali Guthy, Founder of Buzzie
Tell us about your company: Buzzie is on a mission to redefine modern bug care, starting with our signature better-for-you, better-for-the-planet repellent solutions that smell great, feels great, and – wait for it – actually work! What inspired you to start your business? I’ve always had a passion for startups and CPG – having been…

