Category: Michigan State
-
Meet MSU alum JT Sarafa, Founder of JTS Growth
Tell us about your company: We help brands scale on TikTok Shop through short-form content, affiliate strategy, and TikTok Shop optimization. What inspired you to start your business? After scaling Pop Daddy Snacks (a family business we started in our basement 12 years ago) to the #1 food brand on TikTok Shop, other brands began…
-
Meet MSU alum: Mary Aipoalani, Founder PWR^UP
Tell us about your company: PWR^UP is the first collagen protein powder that turns functional nutrition into something people trust and crave. Forget boring snacks. Forget empty calories. No artificial ingredients/preservatives. Protein powered cocoa powder you can eat right out of the bag. PWR^UP is your delicious upgrade. Dip it, sprinkle it, blend it, and…
-
Meet MSU alum Allison Zaluski, Founder of Re-Route
Tell us about your company: Re-Route is a holistic wellness brand I founded to make emotional well-being more approachable, natural, and empowering. Our first product, In Its Tracks, is the original all-natural hard sour candy infused with adaptogens and vitamin D. It’s designed to engage the senses and help people pause and recenter when life…
-
Meet Michigan State alum: Jack Joseph, Co-Founder of RMBR
Tell us about your company: RMBR (pronounced “remember”) is a Chicago-based functional beverage company reimagining the role of kombucha in everyday life. We create crushable, sparkling probiotic teas designed for modern rituals – moments of daily unwind, social connection, and intentional living. While traditional kombucha can be overly acidic and polarizing, RMBR takes a flavor-first…
-
Meet MSU alum: Lindsey Fredrick, Founder of Tart
Tell us about your company: Tart is an organic healthy lifestyle beverage focused around tart cherry and mineral water, prioritizing organic ingredients. Packed with vitamins & antioxidants, Tart may help reduce inflammation & support muscle recovery. Enjoy Tart daily for a refreshing boost on your overall health! What inspired you to start your business? Growing…
-
Meet MSU alum Angela Leach, Co-Founder Memory Sketch
Tell us about your company: Memory Sketch is revolutionizing the way we monitor Alzheimer’s progression—one drawing at a time. Through a sketch pad and companion app, patients engage with AI-powered prompts to create daily sketches. These drawings are then analyzed, quantified, and securely shared with physicians and care teams, providing more personalized insights into the…
-
Meet MSU alum Lekha Vyas, Founder of ELVY Lab
Tell us about your company: I’m an ex-L’Oréal and Estée Lauder executive with over 15 years in beauty and wellness, now building a new frontier in natural metabolic health. We’ve developed a patented oral dissolving strip, a natural GLP-1 alternative that mimics the effects of Ozempic and Mounjaro, but without injections or side effects. Our…
-
Meet Michigan State alum Mike Trupiano, Founder The Feel Bar
Tell us about your company: We make protein bars with functional benefits! What inspired you to start your business? Not having purpose and fulfillment in big CPG. What are your proudest achievements so far? Over 1 million bars sold! What advice do you have for aspiring entrepreneurs: Never ever give up, the stars will align…
Alumni Emporium 